Together with the leading project manager INWT Statistics the Institute of New Industrial Culture undertook an opinion poll in the context of the term „industrial culture“. The survey focuses on target groups of experts and laymen in Germany and Italy. The idea of the project was to understand the current relevance of the term “industrial culture”, to compare its meaning with existing definitions of „industrial culture“ and to analyze the established association patterns. Moreover the different meanings and concepts of industrial culture in Germany and Italy were compared and evaluated. INWT Statistics is an opinion research institute and a partner institute of the Technical University Berlin.

Management: Dr. Lars Scharnholz, Heidi Pinkepank
Period: 2013-2014
Organization: INWT Services Berlin (Martin Badicke / Kurt Hilgenberg)
Topic: industrial culture, communication, opinion research